Marketing Resources
Strategic Online Marketing developed this content library to help businesses navigate common marketing missteps. These resources can help you begin to build your own strategy to help your business. If you need an expert, give us a call! We would love to talk with you about how we can help provide support for your business.
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Google Maps or Apple Maps?
Why You Need To Be On Both Google Maps and Apple Maps? As a business, reaching as many potential customers as possible is mission-critical. So, it is not an either/or decision when it comes to
Trends For 2023
Every year new marketing and communication trends pop up and tried and true methods continue to make a difference for businesses and organizations. While we don’t have a crystal ball, we predict technology will remain
Important Email Marketing Metrics to Measure
The health and performance of your email marketing campaigns relies heavily upon the regular measurement and management of metrics. The main email marketing metrics that should be measured and prove to be effective include: Email
Cancel Culture is Prevalent: How Should Your Business Respond
Consumers are the livelihood of any brand. Apart from acquiring the brand's products, they influence the public's perception of it. Such power can be beneficial and quite destructive. Your audience will spread the word about
Why is Online Reputation Management Important?
If you own a business your online reputation is essential now more than ever before. With the changes in consumer buying managing your online reputation is an important component to growing your customer base. Reviews
Recent Changes to Google My Business
Due to the ongoing global Covid-19 pandemic, Google made recent changes to the Google My Business dashboard. As a result of this new development, it is important you update your listings as soon as possible